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Comparison of Lofty and Ylopo

Features, Pricing, and Reviews

The major difference between Lofty & Ylopo is that Lofty is a CRM that also does digital marketing and has it all wrapped into one platform, which is considered an all-in-one.

Ylopo is not a CRM the majority of Ylopo users have Follow Up Boss as their CRM which allows Ylopo to be laser focused on being the best digital marketing solution, IDX Websites, Lead Nurture (AI Text & Voice), Lead Generation (Google & Facebook) + a ton of training and support.

The advantage Lofty has is that it’s offered for free by several brokerages such as eXp & LPT but the major disadvantage is that you’re never going to be the best at anything when you’re trying to do it all, so the innovation is going to be slower and the support generally not as good when they’re trying to support massive enterprise clients.

Follow Up Boss & Ylopo have taken a different approach, one is just focused on being the best CRM for agents and teams the other is focused on providing the best marketing solutions so your database is always filled with opportunities and you’ve got the best technology on the planet to nurture and convert those opportunities at scale.

Customer Reviews
★★★★★

Ylopo is great. The leads don't suck; your follow up process does. Source: I closed three Ylopo deals already this year alone with 4 in the pipeline...

– Reddit
★★★★★

I can't say anything negative about them. From the branded website to the retargeting marketing, the dyva video ads, ppc leads and more. It's just a great package. Our large team has been a user for 18 months and they are gold to us.

★★★★★

I've been with them for 8 months now. Like most others have said, their major value is in the re-targeting they do for you. During the 8 months I've closed 5 deals directly attributed to Ylopo and have 5 more clients that I am actively working with.

★★★★★

Lofty's whole platform is intelligently designed and so user friendly. All of the features work seamlessly and allow me to run my business most efficiently

★★★★★

The UI is amazing. Having used many CRMs in the past, I've had to overcome many clunky User Interfaces. This one was easy to pick up and immediately start making contacts with clients. It has made lead follow-up much better and easier

★★★★★

I've used FUB, KVCORE, and Lofty. Currently using lofty and I really like it. The website is easy to customize with some great templates. Task system is good. The AI functionality is pretty cool

Can I Run Both?

You can! a common example might be that you have the majority of your office running on Lofty as it’s provided for free by your brokerage but if you wanted to set up a leads team that mainly focused on generating and converting online leads and for that you have them set up on Follow Up Boss & Ylopo which is more is their wheelhouse giving your team the best best tech stack possible which will help with recruiting and overall growth and success.

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