Stephen Pacinelli of BombBomb and realtor Livia Monteforte joined together to educate the community about using video and utilizing BombBomb technology to create a meaningful connection with clients.
Speaker/s:
Stephen Pacinelli, BombBomb CMO
Livia Monteforte, Ylopo client and BombBomb user
Moderator/s:
Howard Tager, Ylopo CEO
Barry Jenkins, Realtor in Residence
In the episode:
02:34 – The value of video and “Why BombBomb?”
05:06 – The “imperfect, real-life” videos are the best
11:14 – The why, when, and how of video
15:06 – Tips for anyone who wants to start trying to use videos
19:46 – The power of pattern disruption
23:01 – The how’s of video: call-to-action, gestures, tone of voice, and authenticity
28:07 – Tips for writing the email title and subject line
30:12 – BombBomb integrations with various CRMs
30:37 – Strategies for sending the videos and getting your audience’s attention
35:25 – Utilizing BombBomb for agent recruiting vs buying and selling
35:53 – How agents can use videos to help reduce their clients’ anxiety
41:47 – The 90-day strategy of real estate agent Jimmy Burgess that generated $11 million in new listings
51:00 – Why many of the best videos are taken in the car
54:14 – An overview of new low-cost solutions offered by BombBomb
55:30 – The connection between DyVa (Ylopo’s Dynamic Video Ads) and BombBomb
59:32 – Key takeaways